Beauty and spa websites, bookings and vouchers
ROISynth builds beauty salons and spas online booking that respects both the treatment room and the therapist, gift vouchers sold and redeemed on your own site, and courses of treatments that rebook as each one is done.
Mid-December. The gift voucher orders are coming in faster than you can print them, and someone rings to ask whether the voucher bought last year is still valid.
In February, those vouchers come back as bookings — all at once, for the same Saturdays — and half the people redeeming them have never been in before.
A spa is booked by room and by therapist, and its quietest month is often decided by what it sold in its busiest.
Who this page is for
Beauty salons, day spas, nail bars and treatment rooms, including spas inside hotels and gyms: businesses where each treatment needs a particular room, a qualified therapist and a set length of time, where gift vouchers are a large part of sales, and where courses and packages bring customers back.
What does ROISynth build for a beauty salon or spa?
Online booking that checks both the room and the therapist are free, so a facial isn’t booked into the massage room or with somebody not trained for it. Gift vouchers sold on your own site, paid for, delivered by email or post, and redeemed against a booking with the balance tracked.
Courses and packages rebook as each treatment is done, and first-time visitors — often voucher holders — are welcomed with the information they need before they arrive.
What goes wrong in a spa that doesn’t in a hair salon?
Two resources have to line up for every booking. A hair salon needs a stylist; you need the right room, the right equipment and the right therapist at the same time, and a diary kept on paper will eventually double-book one of them.
And much of your custom arrives as somebody else’s gift. The voucher buyer and the person who turns up are different people, and each needs looking after.
How do spa bookings reach you?
Voucher sales peak before holidays and birthdays; treatment bookings arrive in the evening, from people planning a treat. Hotel and gym spas also get guests and members booking during their stay.
Selling vouchers on your own site keeps the whole amount with you, and taking bookings online in the evening catches the people who would otherwise have booked elsewhere by morning.
How does it fit around a day of treatments?
The day’s treatments sit on one screen by room and therapist. Voucher holders book themselves in, clients receive their pre-treatment information the day before, and the next treatment in a course is suggested as the current one ends.
Treatment prices and photographs of your rooms change when you choose, without calling anyone.
What does a spa own at the end?
The website, the voucher records, the booking system and each client’s treatment history, all held in accounts under the business’s name, the code included.
Voucher records are money you are holding for customers. Keeping them in your own system means you always know what has been sold and what is still to be redeemed.
What actually changes, in the order it matters to you.
- Orders arrive without anyone writing them down.
- Money's collected, receipts go out, and nothing gets chased.
- One screen tells you where everything stands.
- Every customer hears from you at the right moment, and nobody sends one by hand.
- A customer's history is remembered forever, so nobody re-explains anything.
- The pictures look like your business, not like a stock catalogue.
- Your prices and photos change when you say so, without waiting on anyone.
The audit will show you what somebody buying a last-minute present finds when they search for spa vouchers near them, and whether they can buy yours there and then.
Questions people ask
- Can bookings check both the room and the therapist are free?
- Yes. Online booking checks both the room and the therapist are free, so a facial isn’t booked into the massage room or with somebody not trained for it.
- Can we sell and redeem gift vouchers on our own site?
- Yes — gift vouchers sold on your own site, paid for, delivered by email or post, and redeemed against a booking with the balance tracked.
- How do courses of treatments get rebooked?
- Courses and packages rebook as each treatment is done, with the next treatment suggested as the current one ends.
- Why keep voucher records in our own system?
- Because voucher records are money you are holding for customers, and keeping them yourself means you always know what has been sold and what is still to be redeemed.
Want to talk through how this would fit your business? Message on WhatsApp, or send a message and it reaches the person who would do the work.